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WeightWatchers reworked their B2B product sales technique by leveraging HubSpot's sturdy advertising and marketing and product sales workflows. They used HubSpot’s deal pipeline and automation capabilities to streamline direct qualification. And also the custom made dashboard gave leadership worthwhile insights.
The key reason why for this is straightforward. There's nothing noteworthy that arrived out of the implementation. On this case study, the writer focuses far more on what was applied (the solution) Harvard Case Study Analysis than on how it absolutely was executed.
Therefore, WeightWatchers produced 7 figures in annual deal worth and boosted recurring earnings. Hubspot’s effects resulted in one hundred% adoption across all product sales, promoting, shopper accomplishment and operations teams.
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Whilst Lyte was redefining the ticketing marketplace, it had no definite CRM system. Lyte utilized twelve–15 distinctive SaaS solutions throughout many departments, which brought about a lack of alignment concerning groups, duplication of work and overlapping tasks.
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